Formerly Bellissima Beauty, founded by Annie in 2017, began as a home salon and evolved into a thriving beauty salon within a business centre after COVID. Annie’s passion for transforming confidence through skin and brow treatments fueled her drive to continually grow and learn.

 

In 2024, she discovered Phi, the global leader in PMU and creator of PhiBrows, marking a new chapter in her artistry. After completing PhiBrows in January 2025, Annie trained internationally — in Rome for PhiLips Blush and in Serbia with founder Branko Babic for BB Stroke, a new technique combing the best of microblading and machine brows, resulting in ultra realistic hair strokes with a longer retention. She also advanced her expertise in Plasma Skin Tightening, and earning certification as a Phi Skin Expert.

 

After growing and developing her passion for SPMU and Skin, Annie closed Bellissima Beauty to launch Annie Foffano SPMU & Skin — a new era dedicated to advanced treatments and empowering confidence through exceptional skin and semi-permanent artistry.